BBC’s new 360 experience looks at human trafficking

BBC’s new 360 experience looks at human trafficking
Rachael Power is an editor at TechForge Media, writing about marketing tech, connected cars and virtual reality. She has written for a number of online and print titles including the Irish Times, Irish Examiner, accountingWEB and BusinessZone. Rachael has a passion for digital marketing, journalism, gaming and fitness, and is on Twitter at: @rachpower10.

(c)BBC

The BBC is the latest media organisation to come up with a powerful 360 experience that highlights a prominent issue in today's world: human trafficking. 

The broadcaster has been ramping up its 360 video production as it explores VR as a way of connecting with audiences.

This particular 360 video is part of the BBC's campaign, 100 Women, which has run since 2013 and examines the role of women in the 21st century, with physical events in both London and Mexico.

'Trafficked'is a new addition to the event as a 360 experience, and viewers can see what it's like to be a victim of trafficking during the seven minute long video.

This is even more powerful in a headset, where you 'become' Maria, a mother of one who has been trafficked into slavery from Nicaragua to Mexico.

It does contain scenes of violence and threatening situations, so should only be watched by those over 18.

The cartoon 360 experience takes the viewer to Maria's bedroom, through the streets and onto a bus, before telling the story of what happened to Maria following the events.

 

The 100 Women project names 100 influential and inspirational women around the world every year, and asks people to join in on the #100Women hashtag.

https://www.iottechexpo.com/northamerica/wp-content/uploads/2018/09/all-events-dark-text.pngInterested in hearing industry leaders discuss subjects like this and sharing their use-cases? Attend the co-located IoT Tech Expo, Blockchain Expo, AI & Big Data Expo and Cyber Security & Cloud Expo World Series with upcoming events in Silicon Valley, London and Amsterdam and explore the future of enterprise technology.

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